Luck David Johnston
Marketing research
/ David Johnston Luck, Ronald S. Rubin
- 7th ed.
- Englewood Cliffs : Prentice-Hall, ©1987
- xvii, 683 p. : ill. ; 25 cm.
Revised edition of: Marketing research / David J. Luck [and others]. 6th ed. c1982
Includes index.
eng.
0135583969 NA
Marketing research
658.83 LUC