TY  - BOOK
AU  - Mbura, Omari K. 
ED  - The Tanzania Institute of Bankers
TI  - Marketing, customer services and business ethics
T2  - Bankers Workshop series 
SN  - 9987694101
U1  - 658.812 MBU 
PY  - 2004///
CY  - Dar es Salaam : 
PB  - The Tanzania Institute of Bankers, 
KW  - Marketing
KW  - Marketing strategy
KW  - Marketing decision
KW  - Business ethics
ER  -