Adreasen, Alan R. <br/><br/>
Strategic marketing for nonprofit organizations 
/ Alan R. Andreasen, Philip Kotler 
 - 7th ed. 
 - Upper Saddle River:  Pearson/Prentice Hall,   ©2008 
 - xxii, 504 p. :  ill. ;  25 cm. 
<br/><br/>Includes bibliographical reference and index 
<br/><br/><br/>eng. 
<br/><br/><label>ISBN: </label>978032345545  TZs 26,550/= 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing <br/>Strategic Management
<br/><br/><label>Dewey Class. No.: </label>658.8 AND