TY  - BOOK
AU  - Schiffman, Leon G.
AU  - Kanuk, Leslie Lazar
TI  - Consumer behavior
SN  - 9788120330863
U1  - 658.834 SCH 
PY  - 2008///
CY  - New Delhi
PB  - Prentice-Hall of India
KW  - Consumer motivation
N1  - Includes bibliographical references and index
ER  -