McGee, John

Strategy : analysis and practice / John McGee, Howard Thomas and David Wilson - Berkshire : McGraw-Hill, Maidenhead, c2005 - 804.[16] p. : ill.: 26cm

Includes index

Useful for undergraduate and MBA students taking a strategic management, corporate strategy, or business policy module, this book provides students with an understanding of core concepts and economics of strategy, laying the foundations for analysing strategy on a variety of levels. It explores contemporary topics such as risk management.


eng

9780077107055 TZs.50000/-


Strategic planning
Business planning
Organizational change
Knowledge management

658.4012 McG