Blundel, Richard <br/><br/>
Effective organisational communication :   perspectives, principles and practices / 
Richard Blundel (Author), Kate Ippolito (Author), David Donnarumma (Author) 
 - 4th ed. 
 - Harlow:  Pearson,   2013. 
 - xxvi, 410p p.:   some col. ill.;   25cm 
<br/><br/>Includes references and index 
<br/><br/>1 Perspectives on communication PART I PRINCIPLES OF COMMUNICATION 2 Breaking barriers: communication in practice 3 Using words: verbal communication 4 Making pictures: non-verbal communication 5 Developing arguments: persuasive communication 6 Establishing a dialogue: interactive communication 7 Making connections: organisational communication PART II COMMUNICATION IN PRACTICE 8 Letters, e-mail and text messages 9 Reports, briefing papers and summaries 10 Advertisements, promotions, news releases and exhibitions 11 Interviews, questioning and listening 12 Presentations and audio-visual technologies 13 Meetings, teams and negotiations 14 Communication in perspective 
<br/><br/> Summary:"Effective Organisational Communication is a comprehensive introduction to the principles of effective communication within and between organisations. Combining a strong theoretical grounding and real-world examples, it encourages students to explore fresh perspectives, challenge popular assumptions and gain new insights, while also developing practical communication skills ..."--Page [4] of of cover 
<br/><br/><label>ISBN: </label>9780273774860  Tzs 95,440.8/= 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business communication<br/>Communication skills<br/>Principles of communication
<br/><br/><label>Dewey Class. No.: </label>651.7 BLU