TY  - BOOK
AU  - Porter, Michael E.
TI  - Competitive advantage : : creating and sustaining superior performance
SN  - 9780743260879
U1  - 658 POR 
PY  - 1985///
CY  - New York
PB  - Free Press ; Collier Macmillan, 
KW  - Competition
KW  - Competitive Behavior
KW  - Industrial management
KW  - Economic competition
N2  - Introduces a powerful tool that the strategist needs in order to diagnose and enhance competitive advantage: the value chain. Value-chain analysis allows the manager to separate the underlying activities a firm performs in designing, producing, marketing, and distributing its product or service. It is these activities from which competitive advantage ultimately stems. By showing how all the firm's activities can be examined in this integrated way, Porter provides a new and practical perspective on competitive strategy. ISBN 0-02-925090-0 : $23.95
ER  -