TY  - BOOK
AU  -  Reeder, Robert R., 1935-
AU  - 
TI  - Industrial marketing : analysis, planning, and control
SN  - 9788120312456
U1  - 658.804 REE 
PY  - 2004///
CY  - New Delhi: 
PB  - Prentice-Hall of India, 
KW  -  Industrial Goods Marketing | Industrial marketing
N1  - Includes references and index
ER  -