TY  - BOOK
AU  - Brassington,Frances
AU  - Pettitt,Stephen
TI  - Essentials of marketing
SN  - 9780273687856
U1  - 658.8 BRA 
PY  - 2005///
CY  - Harlow
PB  - Prentice Hall.
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -