Brassington, Frances <br/><br/>
Essentials of marketing / 
Frances Brassington and Stephen Pettitt. 
 - Harlow :  Prentice Hall.,  c2005. 
 - viii, 511 p. :  col. ill. ;  27 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780273687856  TZS 56,000 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>Dewey Class. No.: </label>658.8 BRA