Place and tourism promotion : urban regeneration? / by Edmund Christopher Matotay.
Material type:
TextPublication details: Newcastle upon Tyne : Cambridge Scholars, 2010.Description: viii, 138 p. : ill. ; 22 cmISBN: - 9781443821537
- 338.479167826 MAT
| Item type | Current library | Home library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
| Book | Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 338.4710967826 MAT (Browse shelf(Opens below)) | 1 | Available | 0067596 |
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| 338.47005 VER The Economics of information systems and software / | 338.47005 VER The Economics of information systems and software / | 338.47005 VER The Economics of information systems and software / | 338.4710967826 MAT Place and tourism promotion : urban regeneration? / | 338.473621 DEW Essentials of health economics / | 338.473621 DEW Essentials of health economics / | 338.473621 DEW Essentials of health economics / |
Includes bibliographical references (p. [137]-138).
Cities around the world adopt place promotion and marketing activities as one of their development strategies. They do this through engaging in selling their images through the use of sceneries like national parks, museums, historic monuments and flag institutions such as hotels and conference facilities.
eng.
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