Entrepreneurship / Rajeev Roy
Material type: TextPublication details: New Delhi : Oxford University Press, 2008.Description: xii, 592 p. ; ill. ; 24 cmISBN:- 9780195695243
- 338.04 ROY
Item type | Current library | Home library | Call number | Copy number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|---|
Book | Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 338.04 ROY (Browse shelf(Opens below)) | 1 | Available | 0067830 | ||
Book | Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 338.04 ROY (Browse shelf(Opens below)) | 2 | Available | 0067833 | ||
Book | Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 338.04 ROY (Browse shelf(Opens below)) | 3 | Available | 0067832 | ||
Book | Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 338.04 ROY (Browse shelf(Opens below)) | 4 | Available | 0067834 | ||
Book | Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 338.04 ROY (Browse shelf(Opens below)) | 5 | Available | 0067831 |
Includes index.
1. Introduction to Entrepreneurship; 2. Doing Business in India; 3. Entrepreneurial Support; 4. Business Ideas; 5. Buying a Business; 6. Entrepreneurial Finance; 7. Business Plan; 8. Operations; 9. Project Management; 10. Human Resource Management; 11. Entrepreneurial Marketing; 12. New Product Development; 13. Intellectual Property Managament; 14. Networking; 15. E-Business; 16. Growth; 17. Family Business; 18. Exit; 19. Social Responsibility
Entrepreneurship Management is a comprehensive textbook in the Indian context for management students. It is meant to familiarize students with the ground realities of starting and managing their own business. The book has recent research inputs on entrepreneurship.
eng.
There are no comments on this title.