Public relations : the profession and the practice / Otis Baskin, Craig Aronoff and Dan Lattimore.
Material type:
TextPublication details: Madison, WI : Brown & Benchmark Publishers, c1997.Edition: 4th edDescription: xv, 508 p. : ill. ; 24 cmISBN: - 0697201228
- 659.2 BAS
| Item type | Current library | Home library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
| Book | Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 659.2 BAS (Browse shelf(Opens below)) | 1 | Available | 0066803 |
Total holds: 0
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| 659.10973 WRI The Commercial connection : advertising and the American mass media / | 659.111 ADA Common sense in advertising | 659.1965815 BID Financial advertising and public relations | 659.2 BAS Public relations : the profession and the practice / | 659.2 BLA The role of public relations in management. | 659.2 BOW Manual of public relations / | 659.2 BOW Manual of public relations / |
Includes bibliographical references and index.
eng
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