Advertising communications & promotion management / John R. Rossiter and Larry Percy.

By:

Contributor(s):

Material type: Text

TextSeries: McGraw-Hill series in marketingPublication details: New York : McGraw-Hill Companies, c1997.Edition: 2nd edDescription: xvi, 640 p. ; ill. ; 26 cmISBN:

Other title:

Subject(s):

DDC classification:

Online resources:

Tags from this library: No tags from this library for this title.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Home library	Call number	Copy number	Status	Date due	Barcode	Item holds
Book	Mzumbe University Main Campus Library	Mzumbe University Main Campus Library	659.1 ROS (Browse shelf(Opens below))	1	Available		0058182

Total holds: 0

Includes bibliographical references and indexes.

eng

There are no comments on this title.

to post a comment.