Marketing research : text and cases / Harper W. Boyd, Ralph Westfall and Stanley F. Stasch

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Material type: Text

TextPublication details: India : Irwin, c2002Edition: 7th edDescription: xv, 816 p. : ill. ; 26 cmISBN:

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Holdings
Item type	Current library	Home library	Call number	Copy number	Status	Date due	Barcode	Item holds
Book	Mzumbe University Main Campus Library	Mzumbe University Main Campus Library	658.83 BOY (Browse shelf(Opens below))	1	Available		0048276

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Includes index

eng.

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