Elements of direct marketing / Martin Baier.
Material type:
TextPublication details: New York : McGraw-Hill, c1983.Description: xix, 389 p. : ill. ; 25 cmISBN: - 0070029865
- 658.814 BAI
| Item type | Current library | Home library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
| Book | Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 658.814 BAI (Browse shelf(Opens below)) | 1 | Available | 0044339 | ||
| Book | Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 658.814 BAI (Browse shelf(Opens below)) | 2 | Available | 0044340 | ||
| Book | Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 658.814 BAI (Browse shelf(Opens below)) | 3 | Available | 0044341 |
Total holds: 0
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| 658.812 VAV Improving your measurement of customer satisfaction : a guide to creating, conducting, analyzing, and reporting customer satisfaction measurement programs / | 658.814 BAI Elements of direct marketing / | 658.814 BAI Elements of direct marketing / | 658.814 BAI Elements of direct marketing / | 658.818 CLI Marketing analysis and forecasting | 658.82 BUR Promotion management / | 658.822 PRI Pride-Ferrell foundations of marketing / |
Includes bibliographical references and index.
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