Principles and practice of marketing /David Jobber
Material type:
TextPublication details: London: McGraw-Hill Publishing Company, 1998.Edition: 2nd edDescription: xvii, 711p. : ill. ; 30 cmISBN: - 0077094352
- 658.8 JOB
| Item type | Current library | Home library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
| Book | Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 658.8 JOB (Browse shelf(Opens below)) | 1 | Available | 0082028 |
Total holds: 0
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| 658.8 HUT Business marketing management : a strategic view of industrial and organizational markets / | 658.8 JAI Modern marketing management : principles and techniques | 658.8 JEF Modern marketing communications | 658.8 JOB Principles and practice of marketing | 658.8 JOB Principles and practice of marketing | 658.8 KEE Global marketing management | 658.8 KEE Marketing |
Includes index
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