Business marketing : connecting strategy, relationships, and learning / F. Robert Dwyer, John F. Tanner, Jr.

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TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston, Mass. : McGraw-Hill, c2006.Edition: 3rd edDescription: xxix, 683 p. : ill., charts ; 26 cmISBN:

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Item type	Current library	Home library	Call number	Copy number	Status	Barcode
Book	Mzumbe University Main Campus Library	Mzumbe University Main Campus Library	658.8 DWY (Browse shelf(Opens below))	1	Available	0069062
Book	Mzumbe University Main Campus Library	Mzumbe University Main Campus Library	658.8 DWY (Browse shelf(Opens below))	2	Available	0066163
Book	Mzumbe University Main Campus Library	Mzumbe University Main Campus Library	658.8 DWY (Browse shelf(Opens below))	3	Available	0066777
Book	Mzumbe University Main Campus Library	Mzumbe University Main Campus Library	658.8 DWY (Browse shelf(Opens below))	4	Available	0069060
Book	Mzumbe University Main Campus Library	Mzumbe University Main Campus Library	658.8 DWY (Browse shelf(Opens below))	5	Available	0066164

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Includes bibliographical references (p. 652-660) and index.

eng

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