Essentials of strategic management / J. David Hunger, Thomas L. Wheelen
Material type: TextPublication details: Upper Saddle River : Pearson Prentice Hall, c2007.Edition: 4th edDescription: xi, 192 p. : ill. ; 24 cmISBN:- 9788120332348
- 658.4012 HUN
Item type | Current library | Home library | Call number | Copy number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|---|
Book | Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 658.4012 HUN (Browse shelf(Opens below)) | 1 | Available | 0059545 | ||
Book | Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 658.4012 HUN (Browse shelf(Opens below)) | 2 | Available | 0060776 |
Browsing Mzumbe University Main Campus Library shelves Close shelf browser (Hides shelf browser)
658.4012 HIT Strategic management : competitiveness and globalization | 658.4012 HIT Strategic management : competitiveness and globalization | 658.4012 HUN Strategic management / | 658.4012 HUN Essentials of strategic management | 658.4012 HUN Strategic management / | 658.4012 HUN Strategic management / | 658.4012 HUN Essentials of strategic management |
Includes index.
Basic concepts of strategic management
Corporate governance and social responsibility
Environmental scanning and industry analysis
Internal scanning : organizational analysis
Strategy formulation : situation analysis and business strategy
Strategy formulation : corporate strategy
Strategy formulation : functional strategy and strategic choice
Strategy implemenation: organizing for action
Strategy implemenation : staffing and leading
Evaluation and control
Suggestions for case analysis
For undergraduate and graduate level strategic management courses. Hunger/Wheelen is a concise book that covers the most important concepts and techniques in strategic management.
eng.
There are no comments on this title.