Developing business strategies / David A. Aaker.

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Material type: Text

TextPublication details: New York : Wiley, c1998.Edition: 5th edDescription: xiv, 330 p. : ill. ; 24 cmISBN:

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Holdings
Item type	Current library	Home library	Call number	Copy number	Status	Date due	Barcode	Item holds
Book	Mzumbe University Main Campus Library	Mzumbe University Main Campus Library	658.4012 AAK (Browse shelf(Opens below))	1	Available		0046902

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Includes bibliographical references and index.

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