Managerial economics (Record no. 7807)
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000 -LEADER | |
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fixed length control field | 02315nam a2200217 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9780324588316 |
Terms of availability | TZS 65,356.20 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | MUL |
Language of cataloging | eng. |
Description conventions | AACR |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 330 INT |
100 ## - MAIN ENTRY--AUTHOR NAME | |
Personal name | Hirschey Mark |
245 ## - TITLE STATEMENT | |
Title | Managerial economics |
Statement of responsibility, etc | / Mark Hirschey |
250 ## - Edition Statement | |
Edition statement | 12th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | Australia : |
Name of publisher | South-Western Cengage Learning, |
Year of publication | 2009. |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | xxvii, 836 p. : |
Other physical details | ill. ; |
Dimensions | 26 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes index. |
505 ## - Formatted Contents | |
Formatted contents note | Part 1: OVERVIEW OF MANAGERIAL ECONOMICS. 1. Nature and Scope of Managerial Economics. 2. Economic Optimization. 3. Demand and Supply. Part 2: DEMAND ANALYSIS AND ESTIMATION. 4. Demand Analysis. 5. Demand Estimation. 6. Forecasting. Part 3: PRODUCTION AND COMPETITIVE MARKETS. 7. Production Analysis and Compensation Policy. 8. Cost Analysis and Estimation. 9. Linear Programming. 10. Competitive Markets. 11. Performance and Strategy in Competitive Markets. Part 4: IMPERFECT COMPETITION. 12. Monopoly and Monopsony. 13. Monopolistic Competition and Oligopoly. 14. Game Theory and Competitive Strategy. 15. Pricing Practices. Part 5: LONG-TERM INVESTMENT DECISIONS. 16. Risk Analysis. 17. Capital Budgeting. 18. Organization Structure and Corporate Governance. 19. Government in the Market Economy. |
520 ## - SUMMARY, ETC. | |
Summary, etc | The economic concepts presented in this edition show you how to use common sense to understand business and solve managerial problems. This innovative text helps you sharpen your economic intuition--an invaluable skill that helps you, as a future manager, decide which products to produce, costs to consider, and prices to charge, as well as the best hiring policy and the most effective style of organization. With its unique integrative approach, the text demonstrates that important business decisions are interdisciplinary, illustrating how different functions work together. A basic valuation model is constructed and used as the underlying economic model of the firm; each topic is then related to an element of the value maximization model--a process that shows how management integrates accounting, finance, marketing, personnel, and production functions. The text also provides an intuitive guide to marginal analysis and basic economic relations |
546 ## - LANGUAGE NOTE | |
Language note | eng. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Business economics |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Managerial economics |
942 ## - ADDED ENTRY ELEMENTS | |
Item type | Corporate body/Conference Publication |
Withdrawn status | Lost status | Damaged status | Not for loan | Permanent Location | Current Location | Date acquired | Full call number | Accession Number | Copy number | Price effective from | Koha item type |
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Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 09/30/2013 | 330.1 HIR | 0076681 | 1 | 12/16/2022 | Corporate body/Conference Publication | ||||
Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 09/30/2013 | 330.1 HIR | 0076682 | 2 | 12/16/2022 | Corporate body/Conference Publication | ||||
Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 09/30/2013 | 330.1 HIR | 0076683 | 3 | 12/16/2022 | Corporate body/Conference Publication | ||||
Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 09/30/2013 | 330.1 HIR | 0076684 | 4 | 12/16/2022 | Corporate body/Conference Publication | ||||
Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 09/30/2013 | 330.1 HIR | 0076688 | 5 | 12/16/2022 | Corporate body/Conference Publication |