Advertising in modern life / (Record no. 6525)
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000 -LEADER | |
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fixed length control field | 00404nam a2200169 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | NA |
Terms of availability | NA |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | MUL |
Language of cataloging | eng |
Description conventions | AACR |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 659.1 GLO |
100 ## - MAIN ENTRY--AUTHOR NAME | |
Personal name | Gloag John |
245 ## - TITLE STATEMENT | |
Title | Advertising in modern life / |
Statement of responsibility, etc | John Gloag |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | London : |
Name of publisher | Heinemann , |
Year of publication | c1959. |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | viii, 183 p . : |
Other physical details | ill , |
Dimensions | 22 cm. |
546 ## - LANGUAGE NOTE | |
Language note | eng |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Advertising |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Marketing |
942 ## - ADDED ENTRY ELEMENTS | |
Item type | Book |
Withdrawn status | Lost status | Damaged status | Not for loan | Permanent Location | Current Location | Date acquired | Full call number | Accession Number | Copy number | Price effective from | Koha item type |
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Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 12/08/2022 | 659.1 GLO | 0028082 | 1 | 12/08/2022 | Book |