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The strategy and tactics of pricing : a guide to profitable decision making

Nagle Thomas T.

The strategy and tactics of pricing : a guide to profitable decision making / Thomas T. Nagle, Reed K. Holden - Dorling kindersley : Pearson education, 2002. - xxi, 398 p. : 24 cm.

Includes index.

eng.

ISBN: 9788131701591 TZS 15,921.68

Subjects--Topical Terms:
Strategic planing
Pricing strategy

Dewey Class. No.: 338.52 NAG

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