Normal view MARC view ISBD view

Advertising management

Batra, Rajeev

Advertising management / Rajeev Batra, John G. Myers and David A. Aaker - 5th ed. - New Delhi : PHI Learning, c2008 - xiii, 754 p. : ill. ; 26 cm

Includes bibliographical references and index

eng.

ISBN: 9788120312197 TZS 13.981.244

Subjects--Topical Terms:
Advertisement

Dewey Class. No.: 659.1 BAT

Place hold
Print
Add to your cart (remove)
Suggest for purchase
Save record
BIBTEX Dublin Core ISBD MARC (non-Unicode/MARC-8) MARCXML MODS (XML) RIS MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard)
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)