Multinational marketing management
Keegan, Warren J.
Multinational marketing management / Warren J. Keegan. - Englewood Cliffs, N.J., Prentice-Hall, [1974] - xiv, 593 p. : ill. ; 23 cm.
Includes bibliographies.
0136047939
Export marketing
658.809382 KEE
Multinational marketing management / Warren J. Keegan. - Englewood Cliffs, N.J., Prentice-Hall, [1974] - xiv, 593 p. : ill. ; 23 cm.
Includes bibliographies.
0136047939
Export marketing
658.809382 KEE