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Marketing : an introductory text

Baker, Michael J.

Marketing : an introductory text / Michael J. Baker - 4th ed. - Basingstoke: Macmillan, 1985 - xxii, 503 p. : 23 cm.

Includes index

eng.

ISBN: 9780333391006 TZs 2950/=

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8 BAK

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