Exploring corporate strategy : text & cases /
Johnson, Gerry.
Exploring corporate strategy : text & cases / Gerry Johnson, Kevan Scholes. - 6th ed. - Harlow, England ; New York : Financial Times Prentice Hall, 2002. - xxxvii, 1082 p. : ill. (some col.) ; 25 cm.
Includes bibliographical references and indexes.
eng.
0273651129 TZs 45000/=
Business planning.
Strategic planning.
Business planning--Case studies.
Strategic planning--Case studies.
658.4012 JOH
Exploring corporate strategy : text & cases / Gerry Johnson, Kevan Scholes. - 6th ed. - Harlow, England ; New York : Financial Times Prentice Hall, 2002. - xxxvii, 1082 p. : ill. (some col.) ; 25 cm.
Includes bibliographical references and indexes.
eng.
0273651129 TZs 45000/=
Business planning.
Strategic planning.
Business planning--Case studies.
Strategic planning--Case studies.
658.4012 JOH