Corporate strategy /

Colley, John L.

Corporate strategy / John L. Colley, Jacqueline L. Doyle and Robert D. Hardie. - New York : McGraw-Hill, c2002. - xiv, 255 p. : ill. ; 24 cm. - The McGraw-Hill executive MBA series .

Includes bibliographical references (p. 239-247) and index.

0071372652 (alk. paper)


Strategic planning.
Strategic planning--United States.
Conglomerate corporations
Conglomerate corporations--United States

658.4012 COL

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