Making data talk : communicating public health data to the public, policy makers, and the press /

Nelson, David E.,

Making data talk : communicating public health data to the public, policy makers, and the press / David E. Nelson, Bradford W. Hesse and Robert T. Croyle. - Oxford ; New York : Oxford University Press, c2009. - xvii, 321 p. : ill., maps ; 25 cm.

Includes bibliographical references and index.

Communication fundamentals -- Overcoming general audience tendencies and biases to enhance lay understanding of data -- Presenting data -- Putting it all together : communicating data for public health impact -- Communicating data in acute public health situations -- Communicating data for policy or program advocacy -- Conclusions and new challenges.

9780195381535 (cloth : alk. paper) TZs.61705/- 019538153X (cloth : alk. paper)


Communication in public health.
Health education.
Health Education
Public Health.
Information Dissemination

613 NEL

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