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Industrial marketing : analysis, planning, and control/

Reeder, Robert R., 1935-

Industrial marketing : analysis, planning, and control/ / Robert R. Reeder, Edward G. Brierty, and Betty H. Reeder - 2nd ed. - New Delhi: Prentice-Hall of India, 2004. - xvi, 670p.: ill.; 25cm

Includes references and index.

eng.

ISBN: 9788120312456

Subjects--Topical Terms:
Industrial Goods Marketing | Industrial marketing

Dewey Class. No.: 658.804 REE

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